That could be it. That could be the whole blog for any of the food posts. But no, Chilean food isn't one-dimensional . . Doritos Chile couldn't just stop with the creation of a condiment flavored chip. They had to go and make the chips heart shaped as well.
I really feel like I would fit in splendidly in the creative environment of a Chilean company. I've once been immortalized on a playbill with these words: "What's the difference between a visionary and a madman? A prophet and a pariah? An innocent soul and the heart of evil? We don't know, but it probably looks something like Stefan."
Similar to my ideas, there there doesn't seem to be any rhyme or reason to the things they come up with sometimes in Chile. For example, in this instance, it would be one thing if ketchup was commonly used as a dip for chips but I don't think I've ever been to a party, reached for a chip, and grabbed the ketchup bottle.
No, in Chile it seems they come up with an idea and just run with it. I want to be at the table when the creative team walks up and presents the idea for ketchup flavored heart shaped Doritos and the Product Director asks them how long until they can be on shelves.
No word on what these gems taste like, need to find a local taste tester.
PS. I also remember pizza flavor and steak flavor. If anyone has a picture of either send it my way. If I ever were to host a dinner in Chile I think I would arrange a three course meal consisting solely of the different full meal Doritos flavors. And yes, I would expect you to show a little civility at the table and eat the steak Doritos with a fork and a knife.
ketchup and hearts!? those are basically my 2 favorite things in the whole world. i need to get my hands on a bag of these.
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